![Emma Lewisham and Organic Riot owners urge small brands to overcome the challenges as it is vital for the eco-movement. [GettyImages]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/webhanja.com/article/2020/12/03/overcoming-sustainable-packaging-hurdles-crucial-for-smaller-brands-to-aid-circular-beauty/11998857-1-eng-GB/Overcoming-sustainable-packaging-hurdles-crucial-for-smaller-brands-to-aid-circular-beauty_wrbm_large.jpg)
‘Don’t accept the status quo’: Overcoming sustainable packaging hurdles crucial for smaller brands to aid circular beauty
Smaller beauty brands aiming to make a difference with sustainable packaging will encounter hurdles such as astronomical costs and a lack of reliably sustainable solutions, but two brand owners urge that overcoming the challenges are vital for the eco-movement.